Why do European countries source products from Asia?
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To those who are new to the world of product sourcing, the thought of a business in Europe sourcing items from Asia, when they could just source locally instead, must seem bizarre. That’s like flying to the other side of the world because you are craving a burger when there’s a restaurant down the road from you.
So, why do European countries source products from Asia? There has to be a rather compelling reason? In this article, we’ll tell you everything you need to know.